Today, there are plenty of mobile games you can easily download and enjoy. Each offers different levels of excitement, knowledge and skill. But did you know that the biggest mobile game in U.S. history is Pokémon Go?
As measured by daily active users, Pokémon Go beat out Slither.io and Clash Royale to become the biggest game of 2016 on the day it was released. Within 3 days of its release, it attracted more users than Twitter. It actually rose on the top of the App Store revenue charts, earning lots of dollars per day for Niantic, its publisher.
As of July 12, 2016, it attracted almost 21 million daily active users in the US, surpassing Candy Crush Saga with 20 million users. Take note though that Candy Crush was reported to have 93 million daily active users at its peak; however, this includes all devices and countries.
Today, Pokémon Go is on track to pass Snapchat. In fact, it may even surpass Google Maps as the largest user of Aphabet’s mapping data.
But then, it is too early to say that Pokémon Go is a home run for Niantic and Nintendo. Draw Something in 2012, for instance, has consumed the public consciousness for several weeks before the number of users has dropped like a stone. Miitomo, Nintendo’s last mobile game, likewise had a similar fate.
If Pokémon Go will maintain its legions of new users as well as convert them into highly paying players, it could certainly be a huge financial success.
Trivia Info Resource: prototype-interactive.com